BAML Ads appear at positions where users and potential customers will see them at a glance. Care has been taken to make the Ads so legible and visible. This can be seen at the first page of the site and product pages, thus providing an instant visibility boost.
You can do this by sponsoring your Products and Services on BAML site. This enables you put your products to a greater number of audience through our affiliations to other e-commerce service providers with large user population as well as other social media networks to grow your sales on BAML by reaching customers who are searching for products like yours and driving them to your product page.
We also offer Advertisements services on cost per click basis; this means you only pay when customers click your advertisements. You control how much you spend by setting your budget and choosing how much to bid per click.
Professional service providers, handyman service providers, vendors, and real estate agencies. Products must be in one or more viable categories and be available in stock in order to advertise.
Your adverts may be displayed at the top of, alongside, or within search results and on product pages. Ads may appear on both desktop and mobile.
You choose the duration you can afford that suites your campaign and pay into BAML account. The product or service you are promoting will automatically be displayed on the home page under “featured” section.
You can also sponsor your product or service through add words by paying for such key words popping up with related service or product when users search for such key words. The more competitive your bid, the more likely your ad is to be displayed when it matches a BAML customer's search.
BAML do not support adult products, unverified used products, unverified refurbished products, and products not in open categories.
Sponsoring Products can help you achieve a variety of results, which range from creating awareness of a new product to promoting periodic items or creating more demand for a best seller.
BAML provide a range of tools and reports that make it easy to analyze campaign performance and measure successes and reach for a product or product categories. Once you have started your campaign, you can review all reports on the reporting page.
Cost-per-click (CPC) advertising is a type of paid advertising where products are display at no costs or charges. This means that ad impressions, or views, are at zero cost and the advertiser is charged only when a customer clicks on the advert.
By Sponsoring your Brand, it helps high-intent customers discover and associate with your brand as they research on Buildings & More.
Your ads can be displayed on top of the home page, under featured headings, alongside or in between, or within search results. Ads may appear on both desktop format and mobile devices.
You can sponsor your product or service from your page. You choose the duration you can afford and proceed to making payments into BAML Account. After this is done, your product or service appears on the home page for the duration of time you paid for.
This puts your product or service in plain view of our users.
BAML do not support adult-only content product and services brands, unverified used brands, unverified refurbished product brands, and products brands not in open categories.
Sponsoring your brands can help you achieve a variety of results, which range from creating awareness of a new product to promoting periodic items or creating more demand for a best seller.
BAML provides a range of tools and reports that help you review and analyze your campaign performance and measure success.
Our new app, which is currently under development will enable us monitor your New-to-brand scale, which allows you to know how many first-time customers your ad brought within a specific period of time, and advertising cost of sales (ACOS) represents your ad spending as a percentage of sales.
Sponsored Display is available for professional sellers enrolled in the BAML Brand Registry, vendors, and agencies with clients who sell products on Buildings & More. Products must be in one or more eligible categories in order to advertise.
How Sponsored Display works
Reach the right audiences for your business
Audiences are automatically created based on relevant BAML shopping activities to help you achieve your business objectives
Maximize impact with minimal effort
Without extensive resources you can quickly promote your full product catalogue with creatives that are auto-generated and optimized for conversions.
Support your business objectives
Sponsored Display helps businesses large and small measure and meet their goals – from product awareness to consideration and conversion.
Sponsored Display gives you the opportunity to quickly; in just a few clicks; set up display campaigns that run both on and off Buildings & More. Simply select your audience, set your bid and daily budget, choose your products to advertise, and create your campaign. Ad creatives are automatically generated with the same familiar features as sponsored ads, including a product image, pricing, badging, star rating, and Shop now button that links back to your product detail page, making it easy for customers to browse or buy.
Reach audiences who showed interest in categories related to your promoted product. Reengage customers off BAML who previously viewed your product detail page but haven’t yet purchased. You can also target the detail pages of specific products or product categories on Buildings & More.
Your ads may appear both on and off BAML on desktop/laptop screens, mobile sites and apps based on the audiences or product targeting strategy you choose.
Sponsored Display uses browsing and buying signals to automatically reach audiences who may be interested in your promoted product.
Sponsored Display ads are purchased on a cost-per-click (CPC) basis. CPC advertising is a type of paid advertising where ads display at no charge; ad impressions, or views, are free; and you’re charged only when a customer clicks your ad. There is no minimum ad investment required. Advertisers choose their daily bid and budget.
Sponsored Display can help you raise your product awareness, consideration, and conversion by displaying your ad to shoppers both on and off Buildings & More. Ad creative includes a Shop now button that links back to your detail page on Buildings & More.
Advertisers can use the same familiar campaign metrics available within our sponsored ads suite to understand campaign performance. Advertisers will soon see additional BAML Advertising display metrics, such as detail page views, add to carts, and new-to-brand metrics, that demonstrate how Sponsored Display can further help grow your business.
Sponsored Display is available to pro
][l],';?fessional sellers enrolled in the BAML Brand Registry, vendors, and agencies with clients who sell products on BAML in Nigeria.